Diana Murphy
Content Marketing, Digital Strategy & Branding Expert
PORTFOLIO
Razorfish
Razorfish | content strategy
Lead agency content strategy craft and lead content strategy for RFPs and across e-commerce and CRM for client Samsung global and US accounts including branded content hub and digital marketing
Sally Beauty
Sally Beauty | omni-channel marketing
Lead omni-channel marketing and content including e-commerce site, social media, influencer activations, PR, CRM, catalogs, direct mail
Consulting
Content Consultant | content strategy
Consult with brands and agencies on content marketing, content strategy, digital strategy, social media, e-commerce site revamps, omni-channel brand communications
Gozengo
Gozengo | travel brand launch
Lead brand positioning, content strategy, marketing promotions, social media, email, PR, product content, and creative asset development for launch of Gozengo vacation travel e-commerce platform
Rodale's
Rodale's | e-commerce brand launch
Lead brand positioning, content strategy, product content, marketing communications, social media, email, PR, and creative asset development for launch of Rodale's organic women's products
Blast Radius
Blast Radius | client work
Lead digital strategy and content strategy for global website redesigns, social media, marketing campaigns, product launches, and RFPs for clients
Consulting
Creative Content Consultant| samples
Lead brand positioning, content strategy, and editorial for agency and publishing clients
1800Flowers
1-800-Flowers | VP creative director
Lead brand redesign and in-house creative services team producing all marketing, ecommerce, and retail store creative; responsible for brand redesign across digital, print, retail stores, paid and outdoor media
Hearst
Hearst Magazines | Editor in Chief
Lead editorial department, content, and brand extensions including licensed books and products for Country Living Gardener, Rebecca's Garden, and Country Living Special Interest Publications